Small Business Resources

Over the years there have been many lessons that we have learned working with small businesses and startups. This page is expresses of some of our insights in order to help you be more successful in your business, make the most of your website, and more.

Responsive and Mobile Design Are they Different?

Before starting the project of creating a new website you may have done some research and come across the terms and . What do these terms mean, and is there a difference? There is a Difference Yes, there most certainly is! Responsive Web Design means that the content on your website stacks differently according to […]

Written by: Chuck Mathias

WordPress Plugins: What you need to know

I want to start off by saying plugins are nice. They can provide your website with just about every bit of functionality currently available on the web. In fact, I think that WordPress’s large repository, which consists of 43,717 plugins to date, makes it possibly the best Content Management System (CMS) available. But there are […]

Written by: Chuck Mathias

What’s It Gonna Take?
The realities of buying a template

Nobody has unlimited resources. That’s why every penny you spend on your business needs to be properly invested. Undoubtedly, in our modern world one area of investment every business owner needs to consider is their website. When considering how to get started the biggest question in the mind of most business owners is, “Do I […]

Written by: Chuck Mathias

Sky Rocket Engagement:
Ideas that answer the most basic question about your site

A lot of people come to us saying, “I need a website.” but when asked why they think they need one most people can’t say anything more than, “Because I need to be found online.” While it’s extremely important that your business show up in a Google search, there is more to a website than […]

Written by: Chuck Mathias

Warning:
Stop only thinking about yourself

A website is a work of art. It takes lots of tender loving care to produce one that’s truly spectacular. If you’re already in the process of thinking about what your website is going to look like and how it’s going to be such a good reflection of your character and hard work I want […]

Written by: Chuck Mathias

A Digital Metaphor:
How Your Website is Like an Employee

As a business owner your employees are your number one in investment. But have you ever thought about how similar your employees are to an effective web presence? Notice: Both represent you. A good website doesn’t just tell people you exist, but it’s the first impression people have of your company. You wouldn’t want an […]

Written by: Chuck Mathias

Know Thy Customers:
The Importance of a Clear Target Market

One of our clients, who has a successful carpet cleaning company, made a simple statement that radically changed our approach to his company’s website design. He pointed out that most of the customers contacting his business were women. Housewives, mothers who were concerned about having clean carpets. In business it is incredibly important that you […]

Written by: Chuck Mathias